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A Current Affairlooks at "Top Tips"
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On 6 October 2003 "A Current Affair" broke new ground in its coverage of house selling - it recognised that there are people out there who want to sell their own houses rather than going to Agents. Congratulations to "A Current Affair" for that.
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"A Current Affair" asked for our "3 Top Tips" for selling your house privately, and here they are:
Tip 1 |
Know your YES price - that is - the price at which you will say YES if it is offered. (And allow yourself a "YES MARGIN" - for example - "If I get an offer within $2,500 of my price I am going to say yes") |
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Tip 2 |
Get ready to move quickly from saying YES to signing a contract |
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Tip 3 |
Don't be afraid to let a keen buyer take the initiative in pushing you to YES. |
One more tip
- keep your game plan flexible
No matter how you sell, there are times when you need to modify your approach in order to get your sale. This is no surprise because several things have to "come together" for a sale to happen:
- you need the right buyer
- wanting what you are offering
- at the same time that you are offering it
- at a price they want to pay.
Maybe it all comes together in a snap. If the house you are selling is what a buyer wants, and they see it - they want it. All negotiation starts there - with the buyer wanting YOUR house.
Although some sales happen in a flash, others are slow and uncertain, because for some reason there is no buyer standing there saying "I want it".
That does not mean you have failed as a seller. (We have seen houses sit on the market for 12 months, with one agent after another failing to make a sale, for all sorts or reasons:
- Maybe the agents led the owners to expect an unachievable price
- Maybe the agents were showing a house to people they knew would not want it, in order to "soften them up" for someone else's house
- Maybe there were many other houses competing for the same market at the same time.
- Maybe this that or the other).
If your sale is not as fast as you would like, you need to decide what you think the reason is - and adjust your game plan.
6 October 2003
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